Andre Theus

Experienced Marketing Professional and Outdoor Enthusiast

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Last day at Sonos

April 15th, 2008 · No Comments

Last day at work today. What a trip! I am thankful for everything I learned at Sonos and I am excited to join RightScale.

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Inspiration Point

April 13th, 2008 · No Comments

I went for a hike to Inspiration Point today. It was a hot and sunny day, 92 degrees! Inspiration Point offers a spectacular view of Santa Barbara. See more pictures from my hike here.

inspiration point

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What is the best way to search for music?

April 12th, 2008 · No Comments

I’ve been trying all morning to find a song I remember from the mid 90’s, but I do not remember the name of the song and artist. I tried searching for it on Google, Amazon, iTunes and Rhapsody without success. What is the best way to search for songs on the web? Any recommendations?

I think it would be a great idea to come up with an application that searches songs based on a variety of variables and characteristics that narrows down possible songs over a sequence of search queries. Maybe this service uses the music genome project?

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April 7th, 2008 · No Comments

Just signed up for BUZmob. BUZmob let’s you distribute your feed to cell phones via text message. Interesting idea!

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Fusion Fable

April 4th, 2008 · No Comments

Our good friends Jonathan and Marisa just released their first album “Realm of You“. Our CD arrived in the mail yesterday and Mia and I can’t stop listening. Great job you guy! We love it! Everybody needs to buy their album!

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SES 2008

March 30th, 2008 · No Comments

I went to search engine strategies in NYC last week. It was a great show and I got a lot of action items out of it. Can’t wait to implement them! You can find a lits of online coverage of the sessions at

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March 30th, 2008 · No Comments

Love this photo of Jack I just took this morning:


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SEO Process

March 11th, 2008 · 2 Comments


Found a great e-book about SEO on “SEO Fast Start: A simple, Step by Step System For Better Results”. Highly recommend it!

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Mammoth Mountain

March 11th, 2008 · No Comments

mammoth mountain

Just came back from a great trip to Mammoth Mountain. On the picture above you can see Kai, Peter, myself and Richard. Good times!

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Decision-Making Process

March 6th, 2008 · No Comments

I found a great article at about the steps involved in making a decision:

  1. Define and clarify the issue – does it warrant action? If so, now? Is the matter urgent, important or both.
  2. Gather all the facts and understand their causes.
  3. Think about or brainstorm possible options and solutions.
  4. Consider and compare the pros and cons of each option – consult if necessary – it probably will be.
  5. Select the best option – avoid vagueness or ‘foot in both camps’ compromise.
  6. Explain your decision to those involved and affected, and follow up to ensure proper and effective implementation.

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